Ford Motor Company
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A collaborative force comprising over 30 individuals from VMLY&R, along with teams from agency partners within WPP at Ford, united to leverage the potency of social media.
Our collective aim is to cultivate a robust community of Ford enthusiasts, focusing on new vehicle launches, sustainability initiatives, and promoting positive social messaging through engaging and sustainable content spanning more than 30-million followers across social media.
Harness the power of social
From crafting social creative for Mustang Week to help spearhead one of the most monumental vehicle launches of this generation – the F-150 Lightning – our Ford social team has navigated diverse challenges with unmatched expertise and innovation.